How we think about stores, agents, and automation — practical, numbers-first, no fluff.
What happens when you replace a 48-hour response time with a 42-second one — and how we built the agent that did it.
Most businesses don't need a custom storefront. Here's the framework we use to decide — and the signals that tell us when they do.
A walkthrough of how we automated 2,000 invoices a month — including the architecture, the edge cases, and what 99.97% accuracy actually means.
The word 'chatbot' has become a catch-all that covers everything from a FAQ widget to a fully autonomous business agent. Here's how to tell them apart.
The plugins, the architecture decisions, and the import pipeline we use to keep large-catalogue WooCommerce stores running fast and accurate.
A practical framework for working out whether a workflow automation is worth building — and how to present the business case internally.
We publish every couple of weeks on AI agents, e-commerce, and workflow automation. Articles are practical, numbers-first, and based on real client work.